RICE Score Calculator - Free PM Prioritization Tool
RICE Prioritization Matrix
Reach × Impact × Confidence ÷ Effort
Add New Feature
| Feature | Reach | Impact | Conf. | Effort | Score |
|---|
What is RICE Scoring?
RICE is the #1 prioritization framework for product managers, created by Intercom. It scores features objectively using this formula:
RICE Score=Reach×Impact×ConfidenceEffortRICE Score=EffortReach×Impact×Confidence
Factors explained:
- Reach: Users/customers affected (e.g., 1,000/month)
- Impact: Business value per user (3=massive, 2=high, 1=medium, 0.5=low, 0.25=minimal)
- Confidence: How certain your estimates are (100%=high, 80%=medium, 50%=low)
- Effort: Person-months to build (0.5=half month, 3=quarter)
Why Product Managers Love RICE
Data-driven: No more "gut feel" debates
Stakeholder-proof: Defends your roadmap with numbers
Scales: Works for startups to enterprises
Fast: Score 10 features in 15 minutes
Used by PMs at Intercom, Atlassian, Productboard.
How to Use This Free Calculator
Quick Single Feature
- Enter feature name
- Fill Reach/Impact/Confidence/Effort
- Click Calculate → Instant score
Full Roadmap Prioritization
- Add Feature → Scores & sorts automatically
- Priority labels appear: Do First | Schedule | Defer
- Export CSV → Paste into Google Sheets/Notion/Jira
Example:
| Feature | Reach | Impact | Conf | Effort | RICE | Priority |
|---|---|---|---|---|---|---|
| User Login | 5000 | 3 | 90% | 2 | 6750 | 🚀 Do First |
| Analytics | 2000 | 2 | 70% | 4 | 700 | 📅 Schedule |
Pro Tips for Better Scores
- Reach: "Users per quarter" (not lifetime)
- Impact: Align with business KPIs (revenue, retention)
- Confidence: Be honest—50% if speculative
- Effort: Include design + QA + launch
100% client-side. No signup. Mobile-first. Free forever.
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